Beauty brand Pacifica Beauty hosted a creator trip in Bentonville last week, bringing social media influencers and content ...

Clean beauty is no longer a niche category reserved for ingredient enthusiasts. It has become a go to approach for those who want makeup that feels as good as it looks. For people with sensitive skin, ...

Welcome to “Unsung Heroes,” my column that asks beauty brands about their respective hero products—their bestsellers, and often a product that embodies the brand’s identity—but also dives a little ...

Last year, E.l.f. Beauty confidently raised prices by $1 to offset tariffs. Now, a sudden drop in sales is forcing the company to make a strategic reversal.

M&S’s £40 summer beauty bag is back – and it’s worth £230 - The products inside are worth more than £230 ...

Which Black-owned or -founded beauty brands are best? For a long, long time, the majority of beauty brands made products either solely for or mainly for people with fair, light complexions. Even once ...

Dubai has grown in several aspects and one that is continuing to grow even bigger than before is beauty and lifestyle. From TirTir to e.l.f cosmetics and more, here is a list of beauty brands that you ...

CULT beauty favourite Sephora has revealed the exact date it’s going to open two new Scottish stores. The make-up powerhouse ...