Originally from the song "Doot Doot" by Skrilla, the song has taken a new life of its own. It terrorizes grade schools across the country, coming to life any time anyone says the numbers 6 or 7. After ...

Editor's note: All opinions, columns and letters reflect the views of the individual writer and not necessarily those of the IDS or its staffers. People used to share concerns online after a shocking ...

Gen Z has a lot of habits and trends that have gained traction through social media like TikTok and Instagram. Of these often ...

A close-up of a person's eye surrounded by multicolored glitter on the skin, eyebrows, and eyelid, creating a sparkling, festive effect. Nostalgia is the new cool. Gen Z has turned TikTok into a time ...

Elvis Presley’s Hound Dog meme is trending again, but not as nostalgia. Gen Z has turned the classic into a chaotic brainrot ...

While they may think they're too cool to be cringey, there are actually several things Gen Z does that Gen Alpha already ...

This voice experience is generated by AI. Learn more. This voice experience is generated by AI. Learn more. For its ninth consecutive Super Bowl appearance, Pringles continues to demonstrate how ...

The most powerful brand strategy for reaching young audiences is surrendering the illusion of control over the conversation.

Georgetown professor Jacques Berlinerblau’s new book, “Can We Laugh at That?”, examines comedy’s evolving role amid cultural ...

Through humor and contradiction, Zhou Xiaonao captures Gen Z’s anxieties, showing relatability to be a powerful driver of ...